activ Strengthens Franchisee Support Panel with PR and Communications Expert

We are proud to announce the addition of Laura Goode, seasoned PR and communications specialist with over 20 years of experience, to our official franchisee support panel, augmenting our offering.

Following the recent appointment of Hannah Simpson, a seasoned accountant, to our support panel, Laura Goode’s inclusion underscores our unwavering commitment to providing comprehensive support to our franchisees.

Laura will support new franchisee inductions, training them in the field of PR and ensuring their PR and Marketing launch plan is refined and accurate to support their business success. 

Leveraging her extensive expertise in strategic communication and public relations, Laura brings a unique perspective. She understands the challenges of running a franchise business, particularly for those juggling family responsibilities and personal pursuits alongside professional endeavours. Her proficiency in work-life balance empowers franchisees to thrive personally and professionally, rooted in empathy and understanding, while driving business success.

In addition, her PR and communications acumen, means Laura is uniquely positioned to assist new franchisees in formulating their PR angle and effectively launching their businesses to the market. By pulling in on their unique strengths and teaming them with the benefits of the activ framework, Laura ensures franchisees are equipped with a compelling narrative and strategy to make a splash in their respective markets.

Laura’s diverse background further bolsters her role on the support panel, bringing invaluable first-hand experience and industry insights. Having navigated self-employment and held various employed marketing roles within prominent corporate organisations in the Welsh sporting sector, Laura adds depth to the team.

As a mother herself, Laura intimately understands the intricacies of balancing family responsibilities with professional aspirations. This first-hand knowledge enables her to offer practical advice and strategies for navigating the challenges of entrepreneurship and parenthood, or whatever the demands are.

Katie Bullon, Managing Director, expresses enthusiasm about Laura’s appointment, stating, “Laura’s expertise in PR and communications, coupled with her diverse professional background and personal experiences, make her an invaluable asset to our support panel. We are dedicated to providing comprehensive support to our franchisees, and Laura’s addition further strengthens our ability to empower franchisees to succeed in all aspects of their lives.”

We are thrilled to announce that Laura will be joining her first upcoming induction as a panel member at the end of April. 

Please join us in welcoming Laura to her expanded role within the activ family and in wishing her every success in her new endeavours.

To learn more about our franchise opportunity click here. https://www.activfranchise.com/franchisee-support-panel/

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